5 Questions with Joseph Latino

1. If you prevent bed bugs in hotels and affordable housing, aren’t you cutting into PMPs’ profit?

Not at all. While the PMP may initially “lose” revenue given the success of bed bug prevention and reduced callbacks, overall prevention is profitable. Callbacks are disruptive to schedules, and often “eat into” net revenues while under warranty. The good will and performance success from bed bug prevention programs helps PMPs streamline labor deployment, ultimately maximizing revenue. In addition, successfully preventing bed bugs enhances client confidence and retention.

2. What role does ActiveGuard play in preventing bed bugs in hotels and affordable housing communities?

No one product or methodology can successfully control and prevent bed bugs, but ActiveGuard plays a central role in the ATAHC Program in continuing to prevent bed bug introductions from becoming infestations in affordable housing and hotels. For effective control, you need to adopt a programmatic strategy — inspection, initial unit-wide treatment to virtually wipe out the population, installation of preventive measures, i.e., ActiveGuard, monitoring and insecticidal desiccant dust. Followed by periodic inspection leading to early detection and subsequent intervention when a breakthrough event occurs. ActiveGuard is proven to prevent introductions from becoming infestations for two years, well beyond the life cycle of a bed bug.

“Controlling and preventing bed bugs in affordable housing is a $15 billion untapped market for PMPs.” — Joseph Latino

3. How does a preventive-based program help PMPs from a labor deployment standpoint?

Bed bug emergencies and related callbacks after treatment are disruptive to route scheduling and often result in poor labor deployment in response. ATAHC’s preventive-based, facility wide approach allows for more organized and reduced field technician assignments, resulting in more confident clients and better retention rates, all while retaining bottom line revenues.

4. How big is the market opportunity for PMPs in Affordable Housing?

Controlling and preventing bed bugs in Affordable Housing is a $15 billion untapped market for PMPs that is primed for a unique, effective and cost-sustainable service offering.

5. How can PMPs become certified ATAHC providers?

Email us at info@allergytechnologies.com or call 866-978-6288 to learn more about becoming an ATAHC Certified Professional. We will walk you through ATAHC’s three-phase program that is proven to cut bed bug reintroductions by more than 95%!