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ONLINE ONLY: View Video Of PPMA’s Commercials And PSAs |
| DUNN LORING, Va. — The Professional Pest Management Alliance (PPMA) has undergone significant changes recently. As part of PPMA’s new direction, the alliance has launched an aggressive marketing blitz. Throughout the months of April and May, PPMA ran a series of advertisements during broadcasts of CNN, CNN Headline News and the Home & Garden Television (HGTV) network. The 30-second spot features a child looking at a series of photographs of his dad. It discusses the dad’s involvement in the child’s daily life; helping with his homework; coaching his soccer team; and transitions to how his dad also helps other people — as a pest management professional. To view PPMA’s television advertisement, CLICK HERE.
In addition to the paid television advertisement, PPMA developed a 30-second public service announcement (PSA) featuring PPMA’s health and safety message.To view PPMA’s public service announcement, CLICK HERE. (To play this video clip you must have REAL Player installed on your system. To download a free version of REAL Player CLICK HERE.)
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