PPMA Calls On Industry to Participate in Termite Awareness Week

 

“Termites cause an astounding $5 billion in property damage in the United States annually, a cost that is typically not covered by homeowners’ insurance,” said Cindy Mannes, PPMA Executive Director. “We are calling on our industry partners to help ensure homeowners understand that a termite infestation is not a do-it-yourself task and that pest control professionals are standing at the ready to help them protect one of their biggest investments—their home.”

 

To spread the word about this destructive pest, PPMA will launch various media relations efforts and social media campaigns on Facebook, Pinterest and Twitter dedicated to sharing important termite information. Industry members are encouraged to participate using the hashtag #TermiteAwarenessWeek on all social media channels when posting content about termites. 

 

Mainframe subscribers can visit PPMAMainframe.org in March for access to an exclusive toolkit that includes downloadable assets for companies to use in their own media relations efforts, such as a customizable press release, suggested social media content, Termite Awareness Week logos and headers, media training documents and high-resolution photography. 

 

For more information about PPMA and all its marketing programs or to subscribe to Mainframe, visit http://www.NPMApestworld.org/PPMA.