Staying Strong in 2022 and Beyond

If the last couple of years have taught us anything, it’s that having multiple tools in our arsenal to solve problems is absolutely critical. That’s something the pest management industry has known for a while: how to be resourceful, how to power through adversity, and how to adapt by utilizing and growing our toolbox to find solutions.

The challenges have been many: In early 2020, some companies let employees go, not knowing the business conditions they were going to encounter. Next, learning to address social distancing requirements became crucial, as well as determining how some employees could work from home. Then came the labor shortage! All throughout, as increased numbers of homeowners stayed at home, termites were unaware of the challenges society was facing. They continued attacking homes but this time, the public was there 24/7 to see them. In fact, according to the data in this 2022 State of the Termite Control Market report, 71 percent of PMPs said that since customers were spending more time at home, they become aware of termite issues in their home sooner than in the past.

Changing dynamics like these mean PMPs need to continue to think critically about how to best solve their customers’ problems and adapt their toolkits accordingly, ensuring the right mix of products is always at the ready.

Here at BASF, we’re proud to be your partners in solving termite control problems for your customers. We’re incredibly grateful for your continued support, strength and market commitment. Our #1 priority has always been and will remain to deliver on the promise of providing a comprehensive portfolio of high-quality pest control solutions designed to grow your profit potential and ensure your success.

BASF is leading the fight against termites with best-in-class insecticides and termiticides, as well as technologically advanced injection, monitoring, and baiting systems. The portfolio includes Trelona® ATBS Annual Bait Stations, Advance® Termite Bait Stations and Termidor® HE Termiticide, the most trusted name in termite control. Whether your specific area is residential, commercial, pre-construction or post-construction, BASF offers applicable solutions with a proven track record of success and a team that keeps your best interests at heart.

And we know you have your customers’ best interests at heart. So take a moment to recognize the resourcefulness and problem-solving skills that you and your team have shown over the past two years. Let’s continue to work hard and stay strong, while at the same time providing creative termite solutions to the market. Remember that BASF is here to assist you and your company in any way we can!

Derek Miller

National Sales Manager

BASF Professional & Specialty Solutions