Ecologic Entomology Unveils Updated Brand Identity

Boston, Mass. – Ecologic Entomology, a pest control company serving commercial and residential clients throughout Massachusetts, announced a refresh to its brand identity, featuring a new logo that symbolizes Ecologic's mission of transforming the link between effective pest management and sustainability. 

"We formed Ecologic Entomology with the belief that integrity matters," said Ken Spencer, president. "I'm proud to say that statement holds true today. We look forward to what the future holds for our company as innovators in the industry." 

Since its inception in 2010, Ecologic has prioritized thoughtful, responsible and sustainable solutions, the company said. While rodenticide use has become an increasingly pertinent conversation in recent years, this rebrand reinforces that Ecologic has long been at the forefront of these issues, now gaining wider acknowledgment, and aims to expose this commitment to a broader audience. 

"After 14 years, it's time to clarify who we are as a company today. While our dedication to smart chemistry and innovation has remained constant, we've evolved so much over the years," said Jonathan Boyar, principal and founder. "We're innovators, technology geeks, and the go-to for solving some of the toughest pest control problems in Massachusetts, and our new branding encapsulates that."

Jennifer Hill, director of marketing and sales at Ecologic Entomology, shared excitement over the fresh visual identity.

"Consumers today are incredibly discerning about the products and services they select. While many pest management firms are hurriedly adapting to the call for sustainability, Ecologic has steadfastly championed this ethos from the beginning. Our rebranding now showcases this dedication in a manner that resonates widely with audiences."