Social Media
LinkedIn, Facebook are Most Beneficial Social Media Sites, PCOs Report
According to results from PCT’s most recent poll, LinkedIn (47 percent) and Facebook (38 percent) are the most beneficial social media sites for pest control businesses, followed by YouTube (9 percent) and Instagram (7 percent).
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Get Social
When crafting or creating your brand’s social media persona, be upfront about who you are, an industry vet says.
Digital Footprint Reaches New Audiences
Using paid campaigns on Facebook, YouTube, Pinterest, TikTok and Instagram can reach relevant audiences in a digitally connected world, while driving traffic to your website.
The Dos and Don’ts of Soliciting Online Customer Reviews
Are you looking to raise your company’s online marketing image through customer reviews? The process can be beneficial to your business and enhance the customer-centric culture you are working hard to build.
PCT Talking Points Hits Inboxes Wednesday
Our new weekly e-newsletter highlights articles, videos, podcasts and more from the PCT staff, as well as a collection of the best social media content in the pest control industry.
Avoiding the Five Biggest LinkedIn Blunders
LinkedIn is a digital gold mine, but it also comes with land mines that can hurt credibility and, potentially, career advancement.
Featured Social Media Posts for the Week of March 28
Renowned insect photographer Alex Wild shared a photo of a new gall wasp and a nice gesture by Natural State Pest Control to recognize service professional Shane for 10 years of services.
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